Getting the best ROI from your corporate video production starts with having a final objective in mind and creating a budget and shopping for value. If you’re just interested in low prices you might as well hire a teenager with an iPhone. Think of it as shopping for a car, you have an idea of the type of car you want to buy, so being an economy car when you want to buy an SUV is really getting a better price. It’s making a compromise no one will be happy with. When purchasing a video start with a budget and strong idea of what you want and begin the conversation there.